Rich Media Play is a certified LGBTQ+ video production company.
We bring movie magic to businesses.
Where does Rich Media Play fit in with your goals?
We act as a video production arm and post-production house for marketing and communications departments with or without in-house teams to produce and edit:
- Scripted teleprompter segments
- Roundtables & interviews
- Sizzles and event coverage
- Training and development
- Podcasts
- Remote video capture
We create fresh big-picture videos from start to finish:
- Short-form branded documentaries
- Ongoing series
- Development and recruitment
- Branded content
- Human interest stories
- Global and community initiatives
We are a uniquely scalable team with extensive expertise and know-how in both marketing and communications content as well as documentary filmmaking. As the lines between these disciplines continue to blur, we are at the forefront of producing, creating, and engaging.
Our Goals Are Your Goals
Get Moving!
Our recent collaboration with theSkimm and the National Association of REALTORS® yielded "Making The Move," a series focused on empowerment. With the guidance of their licensed Realtor, these women took the monumental step of purchasing their first property—she really "did the thing."
Get Personal
Like a conversation with an old friend, Dr. Edith Brancho-Sanchez spoke to new moms from her own perspective as a new mom. With over 1 million views on YouTube for 'Stay Amazing' with NewYork-Presbyterian, and tens of millions of impressions on other platforms, the message made a significant impact.
Celebrate Differences
Wall Street is evolving, and our clients want to evolve with it. We partnered with Jefferies to foster a more inclusive environment for various ERG groups, including JefAbilities, J-Noble, J-Asia, and J-Win. We empowered these employees, helping them build confidence to initiate mini-movements within their industry and create opportunities for support, recruitment, and career development.
Just Do It
In this vibrant partnership with theSkimm and Nike, influencer Charissa Fay makes the case for bringing your sneakers on vacation.
Go Beyond Buzzwords
Amerra Capital Investment partnered with our team to create an exciting video that energizes employees and showcases how their work is transforming the global food and agribusiness supply chain.
Tell Real Stories
The documentary Golf Alpha Yankee follows five gay Iranian refugees who’ve applied for political asylum in Turkey. It paints a deeply personal portrait of their lives-in-limbo as they await the UN’s decision about their future.
Make a Change
In this short documentary produced in collaboration with The Carter Center, we interviewed the world-renowned historian and civil rights expert Dr. Carol Anderson. Dr. Anderson assessed America's students on their understanding of civics and their level of civic engagement. This will be playing at political and education themed film festivals in 2024-2025.
See For Yourself...
The go-to package for recording subject(s) in their own space, whether it be their home, office, school, or virtually anywhere. This is a cinema-quality product that captures the interviewee(s) in a short documentary movie.
Example: Asking for a Friend was filmed in one day, at the home of the interviewee. It captures her story through the interview, but also uses b-roll (footage of everything other than the interview), to establish her location, lifestyle, and even some story points.
Elevated Remote Recording Capabilities
When documentary-style video is essential, but logistics to film it are impossible, a fall-back is an elevated "Zoom interview." While quality is limited by the subject's hardware and internet speed, RMP can produce and record an interview in this way, and incorporate design elements in post that help minimize the impact of poor production quality.
Example: #GetIntoNature. While Rosario had a professional camera and lighting setup, the interviewer was using her computer's camera in an uncontrolled environment. With the use of background design and b-roll, while it still plays like a Zoom interview, the piece has an elevated feel.
Example: GumGum Contextual Pioneers. RMP produced this tech-startup campaign mid-pandemic, entirely over Zoom. Well-framed subjects and more advanced motion graphics help to remove the "Zoom" vibe.
Amerra Capital Investment. This is a great example of a documentary that tells a company's story through interviews, scripted narration, real footage and stock footage as well!
Similar in scope to an on-location interview, this package gives more flexibility in terms of location, lighting, and style. We film in a production studio or rented location. The location could be virtually any type of space, or even outside.
Example: $mart $ummer with Zelle. We filmed this branded interview in a studio, with a solid color background and minimal design (a table with a few props). A solid gradient background like this lends itself well to videos that require a lot of text or graphics on screen while the subject is speaking. But once we're in a studio, the possibilities for design are virtually limitless. A studio is also a great spot for a group discussion.
Some projects call for a number of subjects speaking on camera together. Some use-cases are group interviews, stakeholder conversations, families or group journeys.
Example: Solomon Partners Roundtable. Due to proprietary content, we cannot include the video, but this still gives the idea of the package. This shoot used 4 cameras, and produced a longer, discussion-style video.
Audio Content
We know it's tough to get people to read, or even watch sometimes. In an audio medium, you can present information that is either public-facing or internal (behind a firewall) in this highly accessible format.
Some ideas that apply to the finance space include:
- Soundbites or conversations from analyst research
- Experts discussing research findings
- Research findings presented in audiobook form. Professional narrators can read the report, key findings, or selected excerpts. This can also be edited to include moments from research interviews that reinforce the findings. Easy to digest on the way to work, rather than at the desk.
Example podcasts by RMP team.
When logistics or budgets don't allow for a full production day, remote production is the next best thing for documentary interview stories. By working with a small, local crew, or shipping camera and sound equipment to interviewees, we can capture a high-quality interview remotely.
In documentary stories that use more than one interview, we can combine footage from remote interviews with footage from in-person interviews as well.
Example: A Lymphoma Journey is one of a two-part documentary series following patient and caregiver journeys through the journey from diagnosis through novel therapy, and up to the present day remission. This was filmed during the pandemic, with remote interview production kits that RMP shipped to the subjects.
The interview was conducted over Zoom. The subject positioned his laptop just to the left of the camera, and spoke for over an hour with the interviewer, who was able to interview him right from her home. Below, you can see the Zoom setup, as well as the actual video recorded by the camera:
We Color Outside the Lines
As an LGBTQ+ certified business, we believe in maintaining an environment of respect, tolerance, growth, and positivity for all members of our team, and our clients.
Rick Flynn Rich Adler
This story begins when Rick was doing independent documentary work on refugees in Iran and Turkey, while Rich was working in production studios and ad agencies in NYC. When we met on a video shoot in Brooklyn, we realized the power in leveraging our varying backgrounds and experiences. It wasn't before long that the people who hire us could see the unique storytelling our hybrid perspective brings to the table.
Since then, we've grown up! Along with our talented team, we produce impactful, memorable, thought-provoking narrative projects at varying scales.
A Tool For Success
ROI
"88% of marketers are satisfied with the ROI of their video marketing efforts on social media to increase sales, build brand awareness, and keep customers informed." -Oberlo
It's Where the Cool Kids Are
"95% of teens use YouTube, 67% use TikTok, 62% use Instagram, and 59% use Snapchat." -Pew Research
Everyone Is Watching
"Internet users who watch video at least once per month projected to reach 3.5 billion by '23." -Statista.
Demand Generation
"Emails with videos in them can increase the click-through-rate by 300%." -EU Business News
A Foundation of Trust is where it all begins.
Kalen Holiday, Solomon Partners
"We have been working with the RMP team for nearly a decade. We have used them for a variety of projects from corporate videos and Q&As to day-in-the-life videos to podcasts and event filming support."
Ryan Tirre, Briarcliffe Credit Partners
"Having worked with the RMP team for several years on both video and podcast production, I have been consistently impressed with their creativity, counsel, and responsiveness. Their keen attention to detail (down to fractions of seconds) combined with an understanding of internal hurdles and project scope has led me to trust them implicitly to produce high quality, compelling content. "
Heather Teicher, SaaS Marketing Executive
"I count on vendors who are true partners. They understand the vision, what we are trying to accomplish, and the importance of speaking directly to our audience, and in their language. Rich, Rick (R&R) and their team take the time to truly understand their client's industry, target persona, and the details and nuances that come with that. They're focused on building relationships and trust - and they've earned mine"
Samantha Young, Chase / Rabin Martin
"Rich and the whole team at RMP are wonderful to work with. Consummate professionals, they will go above and beyond to ensure a quality product for their clients, no matter how big or small the ask. You’ll find no shortage of talent or humor when working with this team!"
